ENurse – Helping create better nurses for Australia

With over 360,000 nurses and midwifes registered in Australia, nurses are the glue that hold the medical industry together.  Hospitals, clinics, nursing homes, crisis care centres and schools from inner cities to the outback all have persistent demand for trained and available nurses.

The importance of high quality nursing

Nurses spend more time in direct contact with patients than doctors therefore the patient experience is highly influenced by the quality of nursing.  If nurses are skilled, efficient and professional, patients are cared for effectively with patient care is at its highest.

Glen Riverstone, Managing Director of eNurse – a dedicated website servicing the professional needs of nurses and their employers – sees the need for improved support for this critical sector of the Australian workforce “With the heightened demand for health services, a structural and ongoing shortage of highly skilled nurses is evident. The emphasis for medical authorities all over Australia is to ensure nurses progress and are retained over the long term”.

eNurse – An online platform for nurses and their employers

The personal and professional needs of nurses, midwifes and their employers has come into focus with the recent nationalisation of Nurses and Midwives Registration.  This has increased employment opportunity countrywide and also increased the annual professional obligations of nurses and midwives who now have to complete and record a minimum amount of Continuing Professional Development.

This has created its own opportunity for companies like eNurse to service this sector.  “eNurse is  a holistic website for nursing.  It centralises their Professional Development file so they can record training, organise their calendar, as well as record expense and tax information.” said Mr Riverstone outlining the basic functionality.  As well as record their training through the platform, eNurse has partnered with several leading international publishers to bring Professional Development content to the market.

“eNurse has a growing repository of courses to ensure nurses regardless of their location can maintain their professional development obligations.  This body of content is continually growing and provides a valuable resource for nurses.”  With value for nurses, comes value for employers as eNurse provides a central location for a large targeted recruitment field.  “eNurse has an engaged and highly profiled database of nurses, which presents an unrivalled opportunity for recruitment through its dedicated job board”.

Technology as facilitator

eNurse has changed the shape of the industry unlocking previously unrealised efficiencies and nurses have realised the value themselves using the platform, “In under 36 months, eNurse has acquired over 27,000 registered members.  They have conducted training, taken roles and even bought specialised equipment for their job all from our single platform”.

eNurse has not only shown promise to nurses but also to investors. “eNurse is generating a rich profiled database of a niche market within the largest group of professionals that has the largest projected growth in the country.  This is extremely attractive for corporates and investors alike and we have experienced a lot of interest since listing on Wholesale Investor”.

eNurse is established and profitable grossing a total of over $5M in sales in only its third year of operation and can be quietly counted as another Australian technology success story.  But there is still room for growth.  “There are still another 330,000 nurses that are using the old systems and methods.  The aim is to continue growing the database”, said Mr Riverstone. “It is our goal to have every nurse on the platform so it becomes the essential tool for their continued professional career”.