News and Announcements
Global launch on the cards for KELA
- Published September 24, 2018 12:00AM UTC
- Publisher Wholesale Investor
- Categories Company Updates
KEY TAKEAWAYS:
- Global launch of KELA planned for this year following visits to the States and London.
- KELA has growing pipeline of international events across London, Canada and America.
- KELA hair products were showcased at Coachella earlier this year on their successful America trip.
KELA plans global launch for later this year after travelling to America in June and London in August.
KELA’s achievements continue following their successful marketing campaign.
Growth across KELA’s social platforms has led to multiple brands, hairstylists and celebrities reaching out for: collaborations, product placement, press opportunities and event inclusions.
Earlier this year, KELA products were showcased at the famous American music festival, Coachella after KELA were approached by ghd global and celebrity hairstylist Patrick Wilson. KELA products were worn by multiple influencers and were featured in publications such as Marie Claire, The Daily Mail AUS and Vogue USA.
KELA have multiple salons across London who are interested in their products and following the success of their marketing campaign, plan on launching the brand into the UK, America and Canada this month.
Partnerships are already in the pipeline across the pond in America. Cutler Salon, Soho has signed on to be the Salon partner in New York.
This is one of the leading salons in New York and the salon’s clientele include multiple well-known celebrities.
KELA will be presenting at Wholesale Investors Emergence London roadshow.
To register to attend click here
About KELA
KELA offers innovative fashion, jewellery, gift and hair accessory products set to transform the fashion and hair industry as well as change the way people style themselves. The worldwide patent pending technology also has applications in other industries. KELA has two branded lines, “Kela” and “Clipacharm”, which have created a new niche within the Hair Jewellery industry for fashion, novelty, and bridal markets. The hair and beauty market is predicted to reach 265 billion by 2017. KELA will distribute globally into the Fashion and Mass consumer markets.