Innovative and environmentally-friendly online grocer stepping into the fast-growing zero alcohol category and becoming a key B2C distributor for Siqura

“We are not your ordinary online grocer! Our innovative model and technology enables us to explore market segments not catered for by traditional supermarkets, this includes fitness clubs, schools, community groups and waste management revenue streams”

Arjuna Wimalasuriya, Founder, 2U Grocer

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Problem

The recent Covid-19 pandemic has rapidly changed consumers habits, and the demand for online grocery delivery. Impacted by factors such as personal safety, product handling and waiting times, consumers no longer want to visit their local store and are looking for more convenient ways to do their weekly shop.

Solution

2UGrocer’s model not only delivers directly to your door, while providing an easy online ordering platform, they also deal locally.

They have established strong supply relationships with Australian suppliers and buy locally to provide their customers with the best produce, meat, pantry possible, quality wine and beer. 2Ugrocer is small enough to provide you with a personalised service, large enough to provide all aspects of the food or drink you may need. There are specialist distributors of:

• Groceries
• Liquor
• Meal Kits
• Prepared food ready to eat or ready to cook and eat

Competitve Edge

• 2UGrocer provides a range of delivery timeframes suited to the busy household
• They offer free delivery for all customers who make an order over $65 along with any discounts they run
• Their low inventory and overhead model enable them to scale, whilst giving great pricing to their customers
• They curate meal plans so customers have a choice of buying everyday staples, pre-made meal options and meal kits
• Pre and Post COVID19 they are creating fun, engaging events around our food, wine, and beer products
• 2UGrocer has purchased and adopted  the latest technology in recycling all their plastic from Plastoil.

Team Experience

The team has leadership and experience across Food, Beverage, FMCG, online grocery, customer experience and Ecommerce across major brands both in Australia and Overseas. Making 2UGrocer primed for success, execution of current strategy and expansion in the coming 12 months and beyond.

Raise

2UGrocer is looking to raise $500k at $25k share parcels at $0.80 cents per share.

Ambitions

As part of this fund-raise 2U Grocer will immediately transition to be a public unlisted company using a cloud based registry management option.

Highlights

2UGrocer is excited by continued growth and great new opportunities leading into 2021. They will be continuing to support local suppliers and primary producers but have added some great innovative products for consumers & businesses including:

• Becoming a key B2C distributor for Siqura – technology manufactured in Australia.
  • Siqura Hospital grade surface spray lasts on surfaces for 24 hours and is ARTG certified to be effective against COVID19.
• 2UGrocer will also be distributing Saturn MX888 fully transparent masks that allow easy breathing 360-degree airflow filter, utilising N99 filtration.
• 2021 will also see 2UGrocer starting their own beer brand and stepping into the fast-growing zero alcohol category.
• 2UGrocer by adopting the use of P1000 technology from Plastoil meets 2 important criteria no other food distributor does.
  • Under “product stewardship”, manufacturers and retailers take responsibility for the products they sell once they become waste. Additionally, by 2023 50% of all polymer manufacturers products must be made from pyrolysis oil. 2Ugrocer now meets this requirement from 2nd half of 2021.

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