Jumbo is a leading digital retailer of official government and charitable lotteries. Jumbo operates the world’s best digital lotto experiences by developing engaging and entertaining purchase experiences across a range of digital platforms.
The 2017 FY saw the strengthening of Jumbo’s alliance with the largest and most dominant company in the Australian Gaming Industry, with the Tatts Group investing $15.6M, and acquiring a 15% stake.
Comparing like-for-like jackpots, sales are growing consistently, with the TTV for FY2017 reaching $142M.
Jumbo’s share price has increased 67% in the past 12 months, from $1.68 this time in 2016, to $2.82 as at the time of writing.
Online lottery sales are only just beginning to gain traction in Australia. Only 13% of Australian lotto tickets are sold on the Internet, whilst other countries sell over 30% of lotto tickets online, offering considerable growth potential through natural progression.
Industry development with the Tatts + Tabcorp $11B merger offers potential for further growth, with potential access to even more products.
The inclusion and expansion of Charity Lottery product offering provides high growth potential, being complimentary to National games, with minimal customer acquisition expenses.
Maximising the OzLotteries App and Website
FY2018 will see Jumbo focus on better performance and maximizing the OzLotteries App and Website assets through improved marketing campaigns using data analytics for more active customers, taking its social media campaign to the next level, and highlighting Charity lotteries to encourage increased sales.