News and Announcements
LatAm Autos (ASX: LAA) Partners with Leading Automotive Social Marketing Influencer in Mexico, Juca
- Published July 12, 2017 12:00AM UTC
- Publisher Wholesale Investor
- Categories Company Updates
LatAm Autos Limited (ASX: LAA) has recently announced an exclusive partnership with leading social media influencer Juca.
KEY TAKEAWAYS:
- LatAm Autos has partnered with leading automotive social marketing influencer in Mexico, Juca.
- The company is well-known in reviewing cars and products, with a social media following of over 4.2 million.
Announcing the partnership, Juca said “It’s a pleasure to work with the team at LatAm Autos and supporting the leading dedicated auto classifieds website in Mexico – seminuevos.com. The company is innovating the industry faster and better than anyone, in terms of new products aimed at helping the buyer close the transaction as well as providing a marketplace”.
LatAm Autos (‘LAA’) owns the leading automotive classifieds websites in Argentina, Mexico, Bolivia, Ecuador, Peru and Panama; and automotive magazines in Argentina, Mexico, Ecuador, Peru and Panama as well as a regional content website.
LAA has heavily invested in technology and innovation, having launched one of the first live communication technologies in the classifieds industry. In turn, this has increased its competitive advantage and relevance over domestic competitors.