Live Fantasy Sport App Ballr and Samsung Announce Partnership in Thailand

Ballr, the free gaming platform for fans to connect, compete and communicate during real-time sporting events today announced a partnership with Samsung in Thailand.

During a live football match, Ballr captures real-time data related to thousands of micro moments, such as a pass, tackle, shot, foul, assist, goal. Ballr converts each discreet event into a points value. This forms the basis of a video game people can play on their smartphone against millions of other fans in real time. Game winners receive epic experiences and prizes.

Ballr have secured commercial partnerships with some of the largest football clubs in the world. The app launches in Asia in February 2017 covering all EPL fixtures. Other major leagues will be added in 2017 including La Liga Santander, Serie A, CSL and A League.

Sam Jones, Ballr Founder and CEO commented, “We are thrilled to be announcing this partnership with Samsung, the biggest consumer electronics company in the world. Thailand is a major focus for us, smartphone penetration is exploding and football is the national sport. People here really know the game. Clubs like Liverpool and Manchester United have been household names in Thailand for decades.”

“Our company mission is to connect the world through live sport, delivering a new level of fan engagement through technology. The world gets a little bit smaller with partners like Samsung, with such a massive user base across Asia.”

As part of the partnership, Samsung will provide Ballr with game prizes such as smartphones, TVs, VR equipment and watches.

Other prizes will include EPL tickets, VIP experiences to watch teams in training and even a chance to meet EPL legends. Ballr will develop exclusive app features for Samsung users, as well as private contests and live gaming forums.