Troozi May Investor Update

Current Business Highlights

• Troozi reached the milestone of 100,000 members in April
• Series A opens in Australia with a $A1.5m raise this month
• Initial interest has been strong, over 50 pre-registrations have been received to date from Sophisticated Investors in Singapore, USA and Australia
• Android App now at 6,000 downloads following soft launch in March
• Troozi iOS App is due for release in June
• Troozi welcomes the Head of Product and UX to the team

Marketing Update

Troozi opens May with 108,000 members following a very successful month. Over 25% of members are now coming in from word of mouth, a positive sign that Troozi is building a loyal and engaged membership base who are now advocating the product. Troozi was also featured in some trade PR this month.

Read the write up in Online Personals Watch, the news source for the online dating industry globally – click here

Technology Update

Troozi’s Android App has now recorded 6,000 downloads following the March release. It has received positive feedback and an average rating of 4.3 (out of 5).

This month, Troozi releases a new update on the m.site and in June, the iOS App is due for release. Over 80% of member sign ups are now coming from mobile handsets.

Troozi Welcomes Alexei Petrou To The Team

Alexei has over 12 years of product management experience with companies including ninemsn, Fairfax Digital and Lloyds TSB.

Alexei has prior experience in online dating industry, he worked previously with Lija and Nikhil at RSVP. Responsible for overseeing product development, Alexei’s role included transitioning RSVP to the Fairfax network, executing the Fairfax Digital product development process and launching the VIP subscription product.

Alexei is also a successful entrepreneur, founding Australia’s first online deal aggregation platform in 2010. His company, All The Deals, now also operates in UK and US and is part of iAccelerate advanced business accelerator program. Alexei is passionate about digital business and is an active member and mentor in the Australian start-up community. He has a BSc Psychology (Hons) and post grad diploma in Information Systems.

Investment Update

The Investor presentation and Information Memorandum for Series A is available from May 7, 2015. If you are interested in receiving a copy, please email requests to John Wilson [email protected]

We look forward to sharing more milestone updates in the next investment update.